You’re here because you’re looking for the best digital marketing agencies in the UK – and you’ve come to the right place! With over 25,000 (and growing!) to choose from, it might feel like a minefield finding the right one for you. This article delves into the best marketing agencies the UK has to offer, helping you sift through the lot and find the best one for you. From smaller, specialised agencies to fullservice conglomerates, we’ve rounded up the top 25 marketing agencies in the UK for you to explore…
Social Chameleon
Best all-around agency
Winner of the Social Media Agency of the year for good reason, Social Chameleon is the go-to if you’re looking for an all-rounder with a full offering of top tier services.
From influencer marketing to paid media, content creation to SEO, the multi-award winning agency offers the works. Pioneering the industry’s approach to search-first social media marketing –social media optimisation (SMO) – Social Chameleon’s progressive approach guarantees brands higher reach and exposure to the audiences they want to connect with – and, crucially, results. Social Chameleon may be young in years, but it has already earned itself a strong reputation and racked up some impressive accolades and weighty clients under its belt.
Hallam
Best range of services
Research-led, customer-oriented, and wholly integrated, Hallam’s integrated marketing framework links together strategy, creative, media planning and measurement to deliver your KPI’s. They claim their goal is to reduce the gap between a buying trigger and a purchase by remaining constant throughout the customer journey, and do so through offering a range of services including SEO, PPC, digital PR, social media marketing, and web development.
Click Consult
Best for search marketing
Self-described as experts in action, Click Consult is a multi-award-winning search and digital marketing agency that specialises in search marketing. Both Google Partners and Microsoft Advertising Select Agency Partners, their primary focus is on organic (SEO) and paid search (PPC). The agency is part of a global brand building business, Ceuta Group, with a team of 55 specialists and a portfolio of over 40 clients worldwide.
Impression
Best client base
If you’re looking to make an impression, Impression could be the agency for you. With an impressive client base – including the likes of Clarins, Topps Tiles, Cancer Research UK, and Funky Pigeon – this cross-sector marketing agency works across the e-commerce, B2B, Saas, Sustainable, and FinTech industries. They are also the winners of the Digital Agency of the Year and Independent Agency of the Year awards at the 2023 European Agency Awards,
Stickyeyes
Most technology forward
This techy-forward firm uses a “technology suite like no other,” according to them. Developed in-house over the course of a decade, it uses data from some of the world’s leading data sources and software. Their enterprise-level tech suite uses insights to inform and develop their search marketing strategies – and is their crowning glory.
Counting the likes of GHD, Lloyds Bank, and Etihad Airways among their clients, if you stick with Stickyeyes you’ll be in good company.
Found
Great case studies
If you’re looking for an agency with an impressive catalogue of case studies, you’ve found it in Found. The multi-award winning SEO agency specialises in SEO, PPC, Social and Digital PR and was the winner of The Drum’s Elite Agency award in 2022. Having worked with the likes of AllClear, Randstad, and Funkypigeon.com, their case study portfolio offers an insight into the work they have done and numbers they have achieved.
Brave Bison
Best for brand awareness
Known for their brand awareness prowess, Brave Bison has pioneered a new model that offers clients everything they need to grow in the digital era—across social media, performance marketing and commerce technology.
The multi-faceted agency provides services including SEO, PPC, social media, and content marketing, as well as a holistic approach to marketing in the modern era.
Coast Digital
Great case studies
From creative strategy to ad management, asset creation to data analysis – Coast offers a range of services for businesses and brands looking to grow their numbers. Their case studies speak for themselves, showcasing the impressive ROAS they have delivered to their clients.
Add People
Best for small business
This ad agency specialises in marketing for small to medium sized businesses. With over 4000 clients to date, their bespoke solutions are designed around the needs and targets of SME’s. Whether they’re looking for immediate results with PPC or to build a foundation that will last for years with SEO, Add People is the agency for small businesses in Manchester and beyond.
Receptional
Best for digital campaigns
Established over 20 years ago, Receptional claim that 78% of their work is generated through references – which is recommendation enough! They offer the usual digital marketing services such as SEO, content creation, analytics, PPC, and CRO, but it is their multichannel digital campaigns where they shine.
Absolute Digital Media
Best awards
This multi-award winning SEO agency claims to get you guaranteed results through their targeted and focused SEO, PPC, Link Building and Digital PR campaigns. But it is their search campaigns that really set them apart, as reinforced by their impressive catalogue of awards that they’ve accumulated over the years. From the European Search Awards to the UK Digital Excellence Awards and UK Search Awards, this agency has racked up an impressive number of nods from various awards ceremonies.
PHA Group
Best for crisis management
Whilst PHA Group has the standard strings to its bow that most marketing agencies offer, it is their offering of crisis management that really sets their service apart. If you’re looking for a multi-service agency that’s able to deliver award-winning digital campaigns and support whilst also being able to provide crisis management – this could be the agency for you.
Circus PPC
Best for PPC campaigns
As its name might suggest, this agency specialises in PPC. All of their staff are trained in paid media for Google, Bing, Facebook, Amazon, YouTube, Instagram and more, and they offer a bespoke PPC package for each client based on experience. Circus PPC’s self-proclaimed objective is “to see companies grow through successful and intelligent PPC marketing”, so if you’re looking to prioritise PPC in your digital marketing then Circus PPC could be the agency for you.
Push Group
Best for AI-driven marketing
Instead of bucking the trend or shying away from its anti-human element, Push Group have harnessed the power of Artificial Intelligence, making it a central part of their offering. They claim that their AI-driven marketing can “transform your marketing and outperform competition” – pushing the boundaries of marketing as we know it.
Propeller
Best for data-led digital solutions
If you’re looking for marketing support that is driven by data, Propeller could be the right fit for you. Each week they publish their own original insights, covering everything from emerging trends to practical tips to apply to your marketing strategy. For over 20 years Propeller has put the latest trends, technologies and data at the forefront of their offering – making it the ideal fit for someone who feeds off of statistics and analytics.
Jellyfish
Best for leveraging partnerships with major platforms
Jellyfish is all about leveraging partnerships with major platforms. They use technology to empower their clients and team, such as their technology suites – J+Creative, J+Media, J+Data, and J+Commerce – which were all developed to “enhance people’s abilities to do what they do, better.” Jellyfish claims to put people at the centre of all that it does. From its clients to its employees, the agency is focused on bringing people together to perform to the very best of their ability. Their Jellyfish Academy is a good example of their philosophy in practice.
MediaVision
Best for tech-driven solutions
Even from perusing their website, it’s clear to see that this agency was created by techies for techies (or at the very least, the tech-focused.) Whilst its layout may be unique, its offering is equally so. The agency is all about tech-driven solutions and search optimisation. They have built various bespoke technologies, including their pioneering platform, MediaVision Metis, to deliver maximum conversion and speedy results. MediaVision’s mantra is that there is ‘potential hidden in every search’ – and they claim to ‘find it 4x faster’ than their competitors!
RocketMill
Best for full-service marketing performance
They’re the self-proclaimed “fastest growing, independent, full service agency” in the UK, helping businesses grow through marketing performance. They provide a full funnel service that fuses technology with craft and performance, offering – Analytics, Strategy, Media, Creative, UX, Technology and CRO. Having worked with a variety of cross-sector companies, including the likes of Travelex, Huggies, and New Scientist, RocketMill has something for everyone.
Gravytrain
Best for e-commerce brands
If you’re looking for a marketing agency that specialises in e-commerce., then Gravytrain is likely the choice for you. The agency offers performance marketing for the e-commerce sector, claiming to fuel “the growth of ambitious brands by building exceptional customer experiences, customer acquisition and retention campaigns.” Partners with Google, Shopify and Hubspot, Gravytrain, the agency offers a range of services (including paid acquisition and organic marketing) for brands within the e-commerce industry.
Calibre
Range of services
Using a combined approach of Search Marketing, Direct Marketing, Media Marketing and Content Marketing, Calibre offers a range of services to support their clients’ marketing needs. Their full range of marketing and marketing communications services includes the strategic planning, development, implementation and analysis of marketing programmes – and is the ideal choice for someone looking for a combined approach and support in various areas.
Barracuda Digital
Best for UX-centric approach
Barracuda Digital pride themselves on their “commercial creativity and…ability to transform results.” Their unique approach to digital marketing takes both the user’s (UX) and the machines experience (MX) into account to create campaigns and websites that convert. They offer a range of services including SEO, CRO, and Analytics & Tracking, and are a go-to for those who are seeking to prioritise their UX and MX.
Builtvisible
Best for end-to-end organic strategy
Builtvisible are all about “end-to-end organic strategy,” using their team of specialists to create marketing campaigns that drive numbers and get results. Whilst they cover all sectors, the bulk of their work seems to be within the financial services, e-commerce, and travel industries. If you’re looking for a hands-on human approach that puts people at the centre of all of their strategies, Builtvisible could be the agency you’re looking for.
Merkle
Best for experience-led consultancy
Merkle is all about the user experience, focusing primarily on how brands can enhance the UX and increase customer satisfaction. The London-based agency claims to do this through their key pillars – Growth & Business Agility, Future-Ready Technology, Customer-First Experiences, and Brand Loyalty & Engagement – and their massive team of 1,000+ award-winning designers, 4,500+ data scientists, 5000+ engineers and 4,5000 strategists. They’re the self-professed “world’s leading experience consultancy” and with over 30 years of consulting under their belt, it’s fair to say this is a safe bet for anyone looking to prioritise the UX of their business.
QueryClick
Best for cross-services and industries
With clients in over 32 markets, it’s safe to say that QueryClick is as versatile as agencies come. Their winning combination of data-driven insights and pioneering attribution technology, Corvidae, has helped them penetrate cross-sector and deliver strategic consultancy bespoke to each client. With a full offering of SEO, Paid Search, CRO, Programmatic, Paid Social, and Analytics – there’s something for everyone!
The SEO Works
Best for SEO-focused strategy
As its name might suggest, this agency is all about SEO. The aptly named SEO Works promises to maximise potential by helping to make businesses more visible through search engine optimisation. Using a full range of digital marketing services, this agency pledges to reach target audiences and increase ROI – and is the obvious choice for those looking to increase the ranking and visibility of their brand.
