From large-scale firms to small and mighty indies, these are the top marketing agencies in Europe you need to know about. 

Social Chameleon

Best for Search-First Social Media

Proving they’re social by nature and not just by name, London-based Social Chameleon has scooped an impressive array of awards since launching in November 2020. Accolades include Social Media Agency of the Year (2022), Digital Agency of the Year (2023), Award for Agency and Innovation (2023) and the ProcureCon Dragon’s Den Award (2023). They specialise in social media marketing, content marketing and SEO, and recent clients include Pure audio, BKT Tires and more.

Gut Agency

Best for Performance Marketing 

With offices in Amsterdam as well as Miami, Mexico City and Buenos Aires to name but a few, Gut Agency stands out with their gutsy approach to marketing services (pun intended). They offer an array of services, from performance marketing to brand positioning and influencer marketing. Clients include Google, YouTube and Weight Watchers. 

Dentsu

Best for Global Reach 

The fifth largest advertising agency network in the world in terms of revenue, Dentsu is a big player in the content creation space. They have five offices in the UK, and have been Waitrose’s content partner of choice for twenty years. Halfords, Aviva and Santander are also on their client roster.

Cedar

Best for Brand Expertise

With offices in London, Hong Kong and Madrid, Cedar has made a name for itself in the industry for creating award-winning content for the likes of Tesco, Eurostar and British Airways. Output includes print, digital and social content, as well as strategy, SEO and commercial sales.

 7C3

Best for Multi-Platform Content

Part of C3, Europe’s largest content marketing agency network, East London-based 7C3 knows a thing or two about content. Clients include Sainsbury’s, Bosch Car Service and Allianz Trade and their content output spans digital, social, video, audio, email and print. Standout publications include Sainsbury’s Magazine.

We are Social

Best for Social Insights

Spanning 1300 staff in 19 offices across four continents, We are Social has built a global socially-led agency with clients spanning Starbucks, McCain and Adidas. They’re tapped into social trends and insights and use these to frame their campaigns. 

Bartle Bogle Hegarty 

Best for Thinking Outside the Box

Creative agency BBH Global has offices in London and Stockholm, as well as further afield in USA, India and Singapore. Comms and marketing is at the heart of what they do as well as catchy campaign slogans – they are responsible for the The Web is What You Make of it campaign for Google. 

Ogilvy Social Lab 

Best for Social Media Marketing 

Based in Brussels, this dedicated social media subsidiary of the well-established Ogilvy agency has Europe-wide presence. They also have the scale and the experience to be able to offer the whole social media package from audience analysis and story-building right through to influencer led-campaigns, image and video content, and social media management. 

Oliver Agency 

Best for Awards and Kudos

Since setting up shop 17 years ago, Oliver has created bespoke marketing solutions for over 200 clients in 46 countries. In 2020, they were one of the most awarded marketing agencies in the UK. European offices include London, Amsterdam, Bournemouth, Prague and Paris. 

Cheil

Best for Immersive Marketing 

Cheil comprises more than 180 experts working across the fields of ecommerce, retail, experiential and emerging technologies. Combining this expertise, they’re known for creating immersive campaigns. Clients include big-hitters such as Samsung and Nivea.

The & Partnership

Best for AI integration

With an extensive foothold in Europe with offices in Bratislava, Brussels and Oslo, The & Partnership has worked with the likes of Argos, Calvin Klein, easyJet and NatWest. They blend ideas and technology to create innovative campaigns. 

Havas

Best for Kudos

Global agency Havas has a strong reputation and its team comprises more than 23,000 people across 100 countries. London’s Havas village houses creative, media and health under one roof. They’re the brains behind Asda’s 2022 Buddy the Elf Christmas advert. 

Cake

Best for E-commerce Marketing

Providing marketing and e-commerce opportunities for retailers, Cake helps brands scale their businesses through the creation of new websites, visual identity support and Shopify integration.

Saatchi & Saatchi

Best for Advertising

With 114 offices in 67 countries, Saatchi & Saatchi is a household name. Its philosophy is ‘Nothing is Impossible’, and a key recent standout campaign is the Kevin Bacon EE advert. 

TMW

Best for Integrated Campaigns

TMW has created award-winning integrated campaigns for Sony, Lynx, Diet Coke, Kinder Bueno and more. As well as digital, CRM, martech and local marketing experience, TMW creates live experiences for some of the world’s biggest brands. 

Greenhouse Communications

Best for Environmental Focus

This is a comms company with a serious purpose. Greenhouse are focused on environmental campaigns and they use their award-winning strategies to get the whole world talking about climate action. Social media is a core part of their toolkit and they are skilled at leveraging the pressure that social media can put on decision-makers.

Mischief

Best for Attention-Grabbing Activations

Mischief is part of the blockbuster MHP group and has big clients including Lego and the network Three. Their pro-bono campaign, ‘He’s Coming Home’, with Women’s Aid around the Qatar Football World Cup caught the public’s attention with targeted social media content. 

Assisted

Best for Financial Sector Digital Marketing

Assisted has earned their chops with years of experience in delivering digital marketing for the financial services. Specialisms include PPC and content marketing. 

Battenhall

Best for Data Insights

Battenhall is a global agency with a strong European presence thanks to its London-based office. Social media and brand marketing are their core specialisms and they’ve worked with the likes of GoPro and Aviva. Look out for its ‘Social Media Trends’ review released at the start of each year, which aims to identify the emerging tech and trends to help brands plan for success.

BornSocial

Best for Strategic Thinking

Born Social have racked up ten years in the business and a prestigious list of clients with their data-led, strategic approach. They promise to use their experience and insight to create a plan that will exceed expectations.

Truffle Social 

Best for Shareable Content 

Truffle Social knows how to root out a brand’s innate style. This perhaps explains the sheer number of image-conscious brands they’ve worked with. This social media-focused agency is great at creating targeted, shareable content and selecting the influencers to get brands noticed.  

Kurio 

Best for Social Media Marketing Trends

This Finnish social media agency keeps its finger on the pulse of trends across Europe. Its report, ‘Social Media Marketing Trends 2024’, demonstrates how well the agency is plugged into the future of digital marketing across Europe.

Porter Novelli

Best for Strategic Communications

Working across EMEA across the fields of strategy and growth, US-founded Porter Novelli has offices in London as well as Mexico, Toronto and New York. Clients include Chanel, Mercedes and Nivea. 

What’s Possible Group 

Best for Entrepreneurial Brands 

What’s Possible Group are results-focussed marketers who seek to support and drive results for entrepreneurial and dynamic growth brands across the UK, EU and the US. They’ve been awarded Carbon Neutral Status and certification and their creative studio has worked with names such as House of Fraser, Superdry and Flannels. 

Kingfluencers 

Best for Influencer Marketing

This Swiss firm started as an influencer marketing agency. They have since expanded to cover all social media marketing but their influencer game is undeniably strong, aiming to give brands a face to help them to connect with consumers.

Social Chain

Best for Strengthening Social Chains

This Manchester-based agency defines what they do as building and strengthening brand’s social chains – the bonds which connect brands to their audience. They believe that a good social chain has lots of links in it, from influencers and TikTok feeds to fresh content and community management, and have a great track record in welding it all together.

Marco Agency

Best for Short-Form Content

This large, global agency is based in Madrid with a strong presence across Europe. They’re skilled in creating short-form videos for socials which draw on universal emotions.

Maverick Intl

Best for Specialist B2B

With European offices in Ireland and US offices in Boston, Maverick is a B2B marketing agency specialising in industrial marketing across medtech, biotech, engineering, manufacturing and software sectors. 

Tangerine

Best for Attention-Grabbing

This Manchester-based social-media and communications agency is drawing a lot of attention, and some big clients. Their ‘Vaginas Uncensored’ campaign for Bodyform showed they aren’t afraid to push the boundaries to grab attention for their clients.

Welcom

Best for AI-supported Social Media

This Gothenburg-based agency is all about clever use of tech to connect people with brands. Social media is at the core of their offer but they are also using AI and developing apps to enable brands to get closer to their consumers.